How to be the ‘Beast’ in a social media website business

August 31, 2022 | Heather Stugen

At 23, Jimmy Donaldson, Mr. Beast or MrBeast as he’s fondly called, is among the world’s top five YouTubers, commanding a whopping 91.6 million followers on the platform as of February 2022. Donaldson is credited with developing a genre of YouTube videos that focus largely on expensive stunts.

Followers watch each video gleefully, making MrBeast a prominent businessman and philanthropist. Building a formidable reputation for himself in the social media space, he has inspired the future Donaldsons, keen to build attractive, engaging, and easily navigable websites and apps from scratch.

But to borrow a phrase from the Bard of Avon: ‘Would that it were so simple’. Building websites that appeal to the target audience involves a host of processes including:

·        Identifying the purpose for which they’re built

·        Doing a detailed study of the market and competitors

·        Researching what will appeal visually to different individuals

·        Choosing the individual/organization that will develop the website

·        Choosing the web host

·        Selecting the domain name

·        Producing the content that will be hosted

·        Finding the right technology

·        Ensures everyone visiting the site has a seamless experience

The art of driving engagement with followers

Given the intimate relationship users have with mobile devices and computers, developers have identified social media as the way forward to engage with their target audience.

As a result, creating an efficient and attractive social media website becomes paramount. While the background processes involved in building a social media website are not very different from that of other websites, the level of engagement this dynamic platform provides is of a different level altogether.

It explains why the likes of YouTube, Facebook, Instagram, TikTok, Twitter, and Pinterest are the world’s best social engagers across platforms. What separates these social networking services from the rest of the heap is the phenomenal resources they deploy to create a social media and marketing strategy.

Since they have thousands of followers worldwide, they invariably find themselves among the 5 very-best social media platforms. Of course, online creators need a monumental effort to develop platforms that are reviewed most, top-rated and win awards by the bagful.

Furthermore, the primary focus for your website and app should be to encourage your followers by driving engagement.

MrBeast’s stupendous success could be attributed to the challenge videos he uploads. Previous MrBeast Challenge winners have managed to pocket cool sums after excelling in:

·        Hit the target, win $300,000

·        Last to leave the circle wins $500,000

·        Last to leave $800,000 island keeps it

·       I gave people $1,000,000 but only 1 minute to spend it

·        Last to take hand off $1,000,000 keeps it

 

No one is surprised that Mr Beast challenge app is a rage on social media. While the likes of MrBeast have followers eating out of their hands, their success could not have been possible without them engaging the services of the best web developers, the best web development companies, the best app development companies, and the best app developers.

Just like MrBeast, the best telemedicine apps, top-rated financial websites, award-winning startups in the healthcare space, and the best shopping sites, pay great attention to the minutest details that give them that marginal advantage over their competitors in the quest to broaden their customer base.

To create a more user-friendly mobile experience, one can convert these websites into an Android or iOS app that brings a mobile-optimized interface to their customers.

‘MrBeast’ Donaldson did this with his ‘Finger on the App’ competition with an app developer turning his website into an app. As expected, it drew a massive response from followers.

While an individual or a corporate house may engage the services of the best website design and development company and strive to increase website followers, they may still need the services of social media influencers to showcase their line of business. It is here that influencer marketing statistics play a vital role.

A growing industry

Influencer marketing involves the teaming up of brands and influencers. They have specific areas of expertise and command a substantial following online.

According to Influencermarketinghub.com, it is estimated that the influencer marketing industry grew from $1.7 B in 2016 to $9.7 B in 2020. Last year, it rose sharply to $13.8 B, signifying a steady growth. In 2022, the industry is expected to reach a whopping $16.4 B.

Individuals and organizations aspiring to emulate the likes of ‘MrBeast’ in the vast ocean that is the World Wide Web must ensure that not only have the best products, but also the resources to make their digital presence attractive and informative.

 

Finding the best website design and development company that will assist them in meeting their digital demands is the first step. And that’s why we’re here to help you build a website from scratch. Now, you don’t have to do a google search for ‘create social media website’. To have the best website to increase followers, write to us at team@sdi.la or call at +1.408.621.8481.

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