Take Your Grocery or Liquor Store Online and Double Your Revenues

March 26, 2020 | Raj Srivastav

Today more than ever before, we have probably realized how crucial it is for our well-being to have the supermarket business operate. Food and accessibility are essential to our health, and we can see this as queues of people line up outside of stores to ensure that their homes are stocked with enough items for their family in case of emergency. With the fear of the virus spreading around, others (especially those who may be immunocompromised) know that a trip to the grocery store could be detrimental to their health.

As a business owner, how can you ensure that customers who need access to your store will be able to get the essential supplies that they need? Moving your business online is a great way to do this. Furthermore, this online infrastructure is incredibly beneficial now as the demand for delivery grows, and can definitely be maintained after the pandemic is contained. Regardless of the size of your business, having an option for your customers to obtain their groceries online is a great way to boost your revenue now, and in the future.

Why not companies like Instacart?

Sure, there are both pros and cons to using companies like Instacart to help you deliver groceries to your customers. A pro is that companies like Instacart can handle all of the logistical aspects of your grocery delivery service, but their help comes with a price. Companies like Instacart rely on their drivers to pick the groceries for you. Which means if a wrong item is picked, or a piece of produce that is not at it’s best is delivered, that reflects poorly on the image of your business.

If you take control of your own bagging and delivery service, you can ensure your customers that they will receive the items that they ordered at the high quality, especially since the entire process is in your control rather than a company that you contract.

Liquor Stores

Today, liquor stores are seen as a neighborhood shop for you to pick up some drinks and quick snacks. No one really thinks of how they’re able to turn their neighborhood shop into a national business. There are so many creative ways that taking your business online can help you scale up your business.

For instance, take the company “Drizly”, which was able to launch their business online and become what is essentially an online liquor store. They took advantage of their geographical landscape, and allowed businesses to become a “Drizly Retailer”. They are even able to advertise that through their service, alcohol can be delivered in as little as an hour.

Chain Grocery Stores

If you own a chain grocery store, whether it is a large national chain or a regional chain, you will benefit by having a portion of your business online. Large chains have the resources to send coupons in the mail to entice their customers to come to the stores.

However, smaller chains can still take advantage of digital advertising by conveniently having their customers check online for deals of the week, and be “greener” by sending emails for reminders rather than physical mail. We can take the guesswork out of how you can start a grocery store online. You can also provide a weekly delivery service via your online grocery store, which is automated to your customer’s needs.

For instance, if your customer is sure of the fact that they typically purchase seven jars of yogurt a week, beefsteak, and broccoli, you can package and deliver these services to them weekly. Having an online supermarket can also give the customer an option to easily change their weekly order, and essentially transform the way grocery shopping is done.

Farmer’s Markets

Farmers’ Markets are a great way to get fresh and locally grown produce. Unfortunately, many times the sellers can only make it from their farm to urban environments once a week. Furthermore, they have to set up shop in one specific area in a limited time frame and hope that customers have the time to come to their location in order to see the products that they have to offer.

Meal Kits

Regardless of what kind of business you have, you can even put together meal kits for your customers. Right now, there are several options for meal kit deliveries on the market, but it is not highly advertised where the ingredients for these meal kits are sourced from.

If you are a small business owner, you can package together meal kits for your customers based on the preferences they have. The app or website that you create can even have an algorithm that makes suggestions on how your customers can switch up their weekly meal kits based on what they like.

Conclusion

With the way the world is rapidly changing, it is time for your business to adapt to the “new normal” and take control of how you serve your customers online. Making your customers happy is all about providing access to your services and goods. In a time where people are required to spend days at a time indoors, it is the perfect time to launch your online business to appeal to your customer’s needs.

Right now, a lot of people are searching for “grocery delivery near me”, so don’t miss out on the opportunity to make yourself visible, especially with online grocery sales surging. With large grocery eCommerce websites like Amazon in existence, there is no limit to how large you can scale your business. Ecommerce website development is something our team is familiar with, so we can walk with you through the entire process on how to start an online store.

Here at SDI, we pride ourselves on providing a personalized process with our clients through all stages of app development and success. SDI is an established web development company that has worked with prominent clients such as Pepsi, Benefit Cosmetics, and Marvell. However, our experience isn’t only confined to large businesses.

We have served over 4,000 businesses and helped our customers transform the way they conduct business. With our track record of successful online businesses, you can trust us to transform the way you access your customers. Our team can consult with you and get to work your grocery store website design at an affordable cost.

We have expert team members who are well equipped to execute ideas and handle tasks of all magnitudes, with no exceptions to grocery website development. Don’t hesitate to call at +1.408.621.8481 or email us and we will execute a non-disclosure agreement to protect your great idea and a free consultation.

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