7 Steps To Take Before Getting Your App Developed By A Development Company

Do you want to create an app to be displayed on the App store or online? Are you stuck on how to build one? You may think calling development companies would be the first step but there are a lot of steps you want to take first before calling them up.

1. Ask yourself, “Why?”

Many people have app ideas that make sense initially, but soon realize that they themselves are confused about what their idea entails. Ensure that you clearly understand your idea and the goal that you’re trying to achieve. Ask yourself why you’re creating this app, what purpose does it serve, and who it benefits. Having an idea of who your users would be is crucial to the success of your app.

2. Draw Your Idea Out

Sketch on paper what you want in your app. Figuring all of this out in your head will lead you into a jumble of ideas. Make sure to have a clean slate to write and draw out the specifics of your app, what they should look like, and what purpose each factor serves. You should know the main functions of the app so place those functions on the sketches. You don’t need to know every function that belongs on every screen as developers can help you determine that but these sketches are a great start and help both you and the developers understand whats going on.

3. Figure Out What App Designs You Like

Figuring out the design is the first stepping stone to making the perfect look for the finished product, an important feature of the app that will attract customers. You can find design prototypes online to create a basic layout that a software developing company like SDI can work with to further develop your app.

This is great for playing around with your design ideas. It’s ok if you are unsure about this step. You can also have a couple apps that you find visually appealing. You can show examples of those.

4. Should You Do A Minimum Viable App Or A Clickable App First

You should understand the difference between a minimum viable app or a click version app. You may think you have to create a full 100% complete app but you don’t. There are a couple of options that can help you save money and gives you the ability to present something amazing to investors beyond just basic designs and concepts. Once you talk to developers about your project you can talk to them about these options to see if it’s something that will work for you.

A minimum viable app is the most basic format of your app that you can make. On this type of phone app, you can type, click, and complete other actions. This version of the app doesn’t have to have additional features that aren’t necessary for the most basic functions. This would be enough of a lead for investors to understand your vision but also gives them the ability to truly see how it would work.

If you want to create a clickable version of an app, you would need to form the layouts for each part of the app and compile these into a presentation, where you can click from one slide to the next. This clickable version cannot allow the user to type or do any actions besides click from one page to the next. You would have the completed designs of what the app would look like and certain items on each screen would be clickable but you wouldn’t be able to actually type anything into fields like you can with the minimum viable app.

5. Ask Around

Once you have a general idea of your app, ask potential users what they think of the idea and the problems that they’ve encountered which your app can solve. Obtain info on additional features which could enhance user experience to ensure your app is better than your competitor’s app (if there are competitors).

Developers can help you decide what you should do, but a good understanding of what people want in the app will aid in the conversation.

6. Know What Native, Hybrid and Web Apps Are

Again, you do not need to start modeling your apps after these types, but just be aware of the definitions for each of these concepts before approaching software development companies.

Native apps are durable and work well for gaming, taking videos and photos, and other purposes requiring a deal of power and interaction with other parts of the phone (like contact lists, camera, microphone, and more). Native apps are generally faster and more dependable for users. These apps are created for specific devices, such as iPhone-only apps, or Android-only apps. The user experience is the best with Native apps but because this is limited to specific devices, you will need a bigger budget to run this app on other devices.

Web Apps are cheaper to develop than native apps, but cannot be downloaded on app stores or on a mobile device. These apps are slower than those on app stores but are greatest for easy updates. Web apps are written in Javascript and/or HTML5 so that they can be used through computer browsers.

Hybrid apps are, of course, a “mix” between native apps and web apps. These apps can use the same code for different platforms, utilize the features of a device, and exist in app stores or as downloads on computers. However, Native apps still beat hybrid apps in terms of speed and user experience. Unlike native apps, hybrid apps can continuously be built on with new features to many versions of the app. With Native apps, you would need to copy every new functionality, a more time consuming and costly task.

7. Know How to Monetize Your App

Probably the most important thing to you as the creator is learning how to monetize your app. One example could be advertisements (video, text, banner ads), which can generate money and grow your network.

You could also implement a freemium opportunity, a step to the “pay to use” upgrade for the original free version.

Another way would be In-App purchases, which could take the form as a user paying to “unlock the next level”, or complete other actions. There are just some of the many ways that you could make money with your creation!

You just need the basics of these concepts. A great app development company like SDI will be able to help you determine what will work best for your app.

Decide How to Start

Now that you have a good grasp on what your app should have it is time to start talking to app development companies like SDI who will work with you to build and grow your app. Not all development companies are alike so making sure you know the difference between a good and a bad company.

Need help creating your app? Call Rob at 408-802-2885 or contact us here for more information!

How a Non-technical Business Can Leverage New Technology

I’m guessing that you have probably heard of Bitcoin. From the online world to even offline, Bitcoin has made its way into the pockets of buyers and sellers from countries in every corner of the world, and its fame has extended to even little kids asking their parents about the strange term they keep hearing about!

This increasingly digitized world that we live in today has allowed buyers and sellers to be able to conduct business online with not only cash but cryptocurrency such as Bitcoin, which took the world by storm with its release in 2009.

The surge in demand for individuals and businesses to use technology over the past couple of decades has given rise to cryptocurrencies like Bitcoin and blockchains, both of which have completely revamped the way people conduct business.

Yet despite its popularity and broad applications, Bitcoin has proven to be an unstable alternative, causing skepticism amongst many. Many traditional banks have shied away from such publicly-used cryptocurrencies. You may ask, “Why? If the online business world has adapted to using Bitcoin, why not the banks?”. The reason is that it is simply too big of a risk involved with Bitcoin. Because of its recent release in 2009, no comprehensive record or track of the cryptocurrency has been created and its instability has scared away banks.

Although witnessing the drawbacks of cryptocurrencies such as Bitcoin, two “hackers” known as Amber Baldet and Patrick Mylund Nielsen, who works for JPMorgan Chase, took on a challenge that no one, not even the CEO of the company himself, saw coming. With their vision of the potential for banks to use cryptocurrency, Baldet and Nielsen headed a project that would take traditional banks a step closer towards integrating a different kind of technology in business, one that many never believed could have succeeded before.

Baldet worked at Capco before moving to JPMorgan Chase where she became the leader of her team’s project for creating the new blockchain, Quorum. She was later joined by Nielsen, who previously worked at Kaspersky Lab and eventually became the lead developer on the project. These two found the necessities for creating the blockchain project from Ethereum, known as the next cryptocurrency network following Bitcoin in terms of market value. As a result of the updated version of Ethereum, Quorum was finally created to revamp the way businesses execute their transactions.

JPMorgan Chase unveiled Quorum in 2017, shocking the crypto community and banking world when it broke from the “status quo”. This blockchain proved its uniqueness from enabling users to carry out transactions with security and privacy.

Why did Chase decide to take this leap of faith? This wasn’t always the idea at hand. Initially, Jamie Dimon, the CEO of Chase, scoffed at the concept. In November of 2015, Dimon released statements claiming that “Bitcoin is a fraud… If you’re stupid enough to buy it, you’ll pay the price for it one day”. He also claimed he would fire any employees found trading cryptocurrency. Who could have known this would all change merely a couple of years later!

The new blockchain of Quorum involves the “zero-knowledge security layer”, a privacy setting allowing banks and private users to execute transactions without the public having access to these “movements”. Not only does Quorum provide additional security, but it also has the potential to reduce the amount of time it takes for transactions to process and reduces delay times. This, in turn, reduces the payments of the treasury services for the business’s bank from $6 trillion to a number much more relieving than this one!

This recent creation of Quorum is a great step forward but is one of the long lists of technological integrations that JPMorgan Chase has made to become America’s biggest, and most successful bank. CEO Jamie Dimon revealed that “One of the reasons we’re performing well as a company is because we never stopped investing in technology – this should never change”. Chase has invested billions of dollars in technology, which, according to Dimon, has been one of the greatest contributing factors to the success of the bank.

The increased efficiency, accuracy, better and lower cost customer service that Chase offers can all be attributed to improvements made in how Chase uses technology and artificial intelligence. With their increased usage and integration of technology in their systems, Chase has been able to beat out many of its competitors, which is precisely why non-technology businesses need to embrace technology to compete in the market today.

With the number of smartphone and app users growing rapidly, businesses will have to keep up with the demand for easier and more efficient methods of customer service and consumer needs.

For example, thousands of popular restaurants such as The Cheesecake Factory, Five Guys, Pizza My Heart, Panda Express, and many more now use DoorDash, a food delivery service created in 2013, to deliver their food to thousands of customers without having to expend their own resources on creating their own delivery service. By integrating technology into their systems, these businesses extended their popularity and value while simultaneously making life easier for their hungry customers.

It is clear to see that once businesses embrace new, efficient technology, they are much more likely to become more successful. The modern technological world demands that such businesses keep up with the fast-moving times, and the sooner the non-technology businesses embrace tech, the stronger they will be. If you are a traditional business looking for technology help in marketing, give a call to Sakshi at 408.621.8481. We are more than happy to help!

Build An App For The Next Generation

Mobile is now the first and primary channel for consumers to interact with various products and services. Gradual and consistent advancement in the technology industry has created a necessity for enterprises and businesses to incorporate various features that supports and enhances the usability for the next breed of mobile users. Next Generation applications may require a new, improved and innovative approach to development that also helps in the rapid and exponential growth of businesses. The latest technological trends like Artificial Intelligence, Internet of Things, AR / VR, and cloud-driven mobile app development have gained significant popularity in recent years. Because of that developers are more focused on leveraging these cutting-edge technologies by offering more robust and scalable next-generation mobile apps that exceed the standards of what businesses and customers expect.

Trends in Next-Gen App Development

1. Machine Learning And Artificial Intelligence The customer experience has been highly redefined by machine learning and Artificial Intelligence. Businesses are focusing more on offering agile and automated solutions instead of standardized ones. Apps like Google Now, Siri, Flipora, and Pandora have given new life to the process of app development by giving users an automated discovery experience. These technologies understand the users intent, context, and perception by automatically providing the right information at the right time. Today’s business owners and app developers are using these disruptive technologies to empower user experiences for better productivity and to amplify the business potential. 2. Geo Location And Beacon Based Services: The current breed of smartphone users leverages their smartphones to get contextual information based on their location. Swarm is a very good example of this kind of app that takes complete advantage of this new level of data availability. They suggest and recommend things based on your current and preferred location which is becoming a trend irrespective of the industries. Likewise, the demand for location-based service applications like Apple’s iBeacons and Google Beacons are rising exponentially which plays a major role in the personalized app marketing process. 3. The On-demand Economy: Intelligent use of geolocation and the rise of the on-demand economy coupled with artificial intelligence is helping the users to connect with the real world services like never before. After the rise of Uber’s on-demand taxi booking model, almost all entrepreneurs started to apply the same to their business to bring in more customer engagement. This on-demand trend is occupying almost all the industries and will likely be considered as the remote control for the real world.

The NextGen App Development Approach

It is essential to take advantage of the mobile revolution that offers a distinctive user experience and boosts business efficiency and productivity far better. To build a next-generation application, you need to manage all of your projects from one platform that includes cloud, mobility, data integration, and analytics. Leveraging the next-gen app development approach helps organizations to: 1. Reduce The Time to Market: These technologies help in augmenting the best possible features to reduce the time to market which helps businesses to increase their sales potential, withstand competitors, and be more flexible in the marketplace. 2. Reduce Business Complexity: Business leaders visualize mobile technology as the primary interface of the future. By leveraging the cutting edge and next-gen tech businesses can avoid the challenges and complexities of integrating the mobility platform into their existing system. 3. Reduce Costs: The next-gen app development approach offers an increasingly strategic value that helps accomplish your business objectives in a more cost-effective way with a superior end-user experience. Build Your Next-Gen App with SDI Are you planning to build a next-gen mobile app to gain that competitive edge? Get in touch with SDI – The innovative team of mobile experts with more than a decade of experience in supporting enterprises, mid-sized firms, and startups to make faster technological decisions and build applications for the future. Reach out to Rob to discuss your app idea at +1.408.802.2885 or email your requirements to team@sdi.la

How A New Design And Content Helps Your Website To Rank Higher On Search Engines

Are you looking for ways to increase your website ranking? Trying to figure out how to be on top of the google search engine pages? Well, the information below is going to be your best friend. The website is the heart of any business in this digital world. The most important part of traffic is from organic searches. Google, the giant has a lot of metrics in ranking a website. Search engine optimization is a crucial factor for any business that operates online and many are unaware that design perspective and content quality has a huge impact on website ranking. An SEO friendly website with quality content intended for specific user needs will boost your website ranking. A web page doesn’t always look the same to you and me as it looks to the search engines. An SEO friendly web design means the search engines can crawl through each webpage of the website efficiently and interpret the content effectively and then interpret the same in its database. Implementation of effective SEO strategies, while you upgrade your website, will increase the change of indexation and be ranked on the first page of the search engine results. Here are the 8 tips to update your website design and content: 1. Easy Navigation A good website design means offering visitors a great user experience. Great importance has to be given in terms of navigation while designing a website. Always ensure that your visitors spend more time on your website by making it easy for them to find what they are looking for. 2. Accessible Design If your website is not completely accessible, then it affects your conversion rates and your ranking in search engines. Your website must be viewable and accessible in all browsers. If it’s not, this will force your website, users, to exit without any reason. Spending a short amount of time on your website will affect your search engine ranking. 3. Use Content That Search Engine Spiders Can Read Content is the life force of any website and it is the basic feed for any search engines. While designing a website, make sure that you structure the content well. Websites with minimal content will struggle in search engines and thus proper content planning is key for any website. 4. Design A Search Friendly URL Designing a search friendly URL means having keywords that describe the content of the page. Rather than using generic terms in the URL’s, use keywords that convey your page’s content better. Also, a neat and clean web URL is easy to remember and share with your customers. 5. Optimize For Increased Page Speed Optimizing your pages, page elements, and coding is critical for a great user experience, especially in mobile. Most search engines like Google and Bing take page loading speed into their ranking algorithm. Thus designing and optimizing the images, streamlined coding, and reducing the plugins will result in increased page load speed. 6. Use Unique Metadata Using unique keywords, page titles, and description is important for any website to rank on top of the search engines. Many times web designers will create a template for the website and leave the metadata unchanged which leads to the usage of placeholder information on several pages. 7. Take Advantage of Web designers with strategic SEO Experiences Web designing is a craft so you must be careful when you make your web design outsourcing decision. Engaging with experts like SDI who has extensive experience in developing award-winning web designs with a next-gen SEO strategic touch will help your website rank high in search engine results. 8. Social Sharing Optimization Websites with a good number of shares and likes in the social platform will also be accepted and ranked high by the search engine algorithm. Being invasive with sharing or with the social media buttons will annoy your web visitors. Place the social media icon where you feel the content attracts the users better. If you are wondering how to upgrade your website for increased search engine ranks or any other assistance, then call our design, content and SEO experts at +1.408.621.8481 or mail us at team@sdi.la or click to contact us!